Should you use CAPTCHA on your forms? If you are a regular internet user, you will be familiar with CAPTCHA. A “CAPTCHA” is secure verification method designed to deter bots from engaging in spammy activities on your website. This test is designed to differentiate between real human users and spam bots. reCAPTCHA is the most widely used CAPTCHA system today. reCAPTCHA is a free security service from Google that protects websites from spam. It uses a system to recognise behaviours and patterns to determine whether a certain user is a bot or not.......
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Backlinks are a crucial part of your website’s SEO success, however not all backlinks are created equal. The quality of your backlinks impacts how search engines read your site; Therefore, toxic backlinks can negatively affect your site’s rankings. What are backlinks? A backlink is a link created when a site links to another website. These links are also called “incoming” or “inbound” links. What are good backlinks? Google values relevance and a site’s authority score over other factors. So, if your site’s backlinks originate from a credible and a relevant website, Google will......
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Images play an important role in enhancing the visual appeal of a website, capturing the attention of site visitors, and conveying information effectively. However, large and unoptimised images can significantly slow down your page loading times, leading to a poor user experience, drastically increasing your bounce rates, and ultimately driving away your potential customers. Here’s how to optimise images for SEO. Compress Your Images When potential customers visit your site, large image files can significantly slow down your page’s loading speed, causing a poor user experience, and negatively impacting your SEO ranking as......
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How to choose the perfect domain name. Choosing a domain name is one of the most important first steps in establishing your online presence. Your domain name is often one of the very first things a site visitor comes across, so it’s important to make sure it’s simple, memorable, and reflects your brand positively. Your domain name should represent your brand. Your selected domain name needs to reflect your brand, clearly communicating what you do and what your brand stands for. Always aim to select a domain name that aligns with your......
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Keep Your Passwords Strong and Secure: How Secure Is Your Password? According to recent cyber security studies, things like “12345” and ‘” password “are among the most commonly used passwords. However, using simple passwords such as “12345”, your dog’s name, your last name or repeating the same password across multiple sites can leave you vulnerable. Weak, predictable, or repeating passwords could provide cyber criminals with easy access to your accounts, putting your data at risk. Here are some tips to create stronger passwords. Make your password long. It’s recommended that your password should......
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Online security is a growing concern, protecting your website and its visitors has become more crucial than ever. Most sites collect general information from their users through contact forms, sales, or subscriptions. By installing an SSL certificate, you can take a significant step towards safeguarding your site visitors’ personal and sensitive information. What is an SSL Certificate? A Secure Sockets Layer (SSL) certificate is a digital certificate that authenticates a website’s identity and facilitates a global standard security technology that enables encrypted communication between a web server and a web browser. SSL certificates......
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Mobile traffic has grown massively in recent years. Consumers are increasingly relying on their mobile devices to make purchase decisions. Therefore, it’s more important than ever for companies to ensure their websites are mobile friendly. A mobile-friendly website is a site that is designed to work across all mobile devices (Tablet, iPad, or smartphone) and screen sizes. So, what do you need to do to make your site mobile-friendly? Simplify your menus. Keep your menus short and simple. A well thought out use of simple navigation can really improve the user experience and......
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Reasons behind a slow website Whether you are running a personal website or a large business site, site speed plays a crucial role in the success of your site. Before you begin, evaluate your website’s current speed. There are free sites such as www.gtmetrix.com and PageSpeed Insights out there for checking your page speed. Here are some factors that may be slowing your website. Hosting issues A good hosting plan is crucial for a website’s performance. Even if you have taken other steps to speed up your site, a slow server will always......
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Why Website Maintenance is Important. Maintaining your website well and keeping it updated regularly is important to ensure that it runs smoothly and efficiently. It improves user experience Small but significant changes can improve user experience on your website. If your consumers receive a poor user experience on your site, they will turn in to a competitor instead. Keeping your website regularly updated and making sure everything is working as it should be, improves visitor experience. Improves SEO Search engines rank websites that have the most up to date, relevant content and offers......
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