Social Media Marketing for businesses

The social media take over According to the 2016 Social Media Senses 48% small businesses, 54% medium businesses and 79% of large businesses have a social media presence. These figures show us that most companies are using social media to increase their exposure online. In fact, businesses, which are active on social media, are increasing their brand recognition by optimising every opportunity to expose their business. This is in turn creating visibility, which is a valuable tool for any business. The 2016 Social Media Senses report also states that 52% of consumers......

Continue Reading


The Importance of an Appealing Website

1. Design plays a massive role in user’s attention. Proving what we all suspected, the layout and design of a website is an essential factor to the success of a business. If you didn’t know, now you do – 94% of potential clients/customers base their trust of a business on the design of the website. If a visitor cannot scan and identify significant information promptly, the likeliness of them exiting your page to access someone else’s increases dramatically. As per research undertaken by Neilson Norman Group on ‘how users read the web’,......

Continue Reading